Designer Anna Lutaeva designed the interior of a new cafe in Krasnodar, inspired by the films of Wes Anderson.
“Shade” is a healthy food cafe, which is located on the territory of the Krasnodar Park in the building of the former ticket offices of the stadium. Both the park and the stadium were built here by the famous entrepreneur Sergey Galitsky, who made a huge contribution to the development of the city. And designer Anna Lutaeva was lucky enough to work with him and his team.
The task was to design a children’s cafe, but without the classic “children’s” design elements. “We offered three versions of the concepts, one of which was based on the aesthetics of the main storyteller for adults – director Wes Anderson. Everyone involved in the process liked this concept, and I had the opportunity to create a very atypical and bright interior,” says Anna.
It was necessary to fit the cafe on a small area of about 90 m2 — and this, perhaps, was the only difficulty. “It was very easy to work on the project thanks to the huge trust of the customer in me. The whole team acted as a well-coordinated mechanism””
Anna Lutaeva tried to recreate in this small space a fairy-tale world that takes her to Wes Anderson’s beloved era of the 1970s. “The most important difference between camerawork in his films is the symmetry of the frame, and the cafe also follows these laws”” says the designer.
Almost everything, except Moustache Bold chairs, Anna’s team came up with themselves and made to order. “The biggest pride for us was the wallpaper that the illustrators drew according to our TK exclusively for this project”” The print mixed references to the three geniuses of aesthetics, whom Anna adores. Characters were taken from Anderson’s works here, Henri Rousseau’s style of writing greenery and jungles was the basis for the background, and mystical and strange creatures were adopted from the works of Hieronymus Bosch, who now coexist with fairly realistic characters of Wes.
Illustrator: Olga Seredina.
The space was supplemented by slot machines in the style of the 1970s, in which the scoreboard for online ordering is hidden. It wasn’t easy to create them: “We couldn’t make them for about four months, but in the end we found crazy people who made all these streamlined stainless steel molds!”
Fairy-tale worlds should be perfect, so even the tiles of the right shades and textures were cut by the team itself, ensuring that there was no trimming anywhere. Such neatness created a feeling of unreality, a doll’s house.
The development of the design project took only one month, and it took about six months more to bring the project to life. “In an interior that pays tribute to genius, it is very difficult to find “yourself”. But I think we managed to work well with the main aesthetic markers of the director, without repeating a single decision”” says Anna.